M. Holland
M. Holland
A leading international distributor of thermoplastic resins looking to launch a fresh ad campaign series to highlight key capabilities and elevate the brand.
Concepting • Copywriting • Print & Digital Production
We started by understanding the current business goals and the market landscape. From there, we developed several concepts rooted in the brand, each giving the client fully composed ads to react to.
The winning idea centered on a simple but powerful truth: manufacturers can innovate with materials confidently, knowing M. Holland can deliver quality with consistency. We extended that idea across 13 markets and capabilities — building a range broad enough to fuel a campaign that ultimately ran for years.
Print and digital configurations were developed in tandem, ensuring the concept held up across channels and formats. The work modernized the brand's advertising presence, refreshed how they talked about themselves, and gave their marketing team a system they could keep building from.
©2026 The Matter of Design
We started by understanding the current business goals and the market landscape. From there, we developed several concepts rooted in the brand, each giving the client fully composed ads to react to.
The winning idea centered on a simple but powerful truth: manufacturers can innovate with materials confidently, knowing M. Holland can deliver quality with consistency. We extended that idea across 13 markets and capabilities — building a range broad enough to fuel a campaign that ultimately ran for years.
Print and digital configurations were developed in tandem, ensuring the concept held up across channels and formats. The work modernized the brand's advertising presence, refreshed how they talked about themselves, and gave their marketing team a system they could keep building from.
©2026 The Matter of Design
We started by understanding the current business goals and the market landscape. From there, we developed several concepts rooted in the brand, each giving the client fully composed ads to react to.
The winning idea centered on a simple but powerful truth: manufacturers can innovate with materials confidently, knowing M. Holland can deliver quality with consistency. We extended that idea across 13 markets and capabilities — building a range broad enough to fuel a campaign that ultimately ran for years.
Print and digital configurations were developed in tandem, ensuring the concept held up across channels and formats. The work modernized the brand's advertising presence, refreshed how they talked about themselves, and gave their marketing team a system they could keep building from.
©2026 The Matter of Design
We started by understanding the current business goals and the market landscape. From there, we developed several concepts rooted in the brand, each giving the client fully composed ads to react to.
The winning idea centered on a simple but powerful truth: manufacturers can innovate with materials confidently, knowing M. Holland can deliver quality with consistency. We extended that idea across 13 markets and capabilities — building a range broad enough to fuel a campaign that ultimately ran for years.
Print and digital configurations were developed in tandem, ensuring the concept held up across channels and formats. The work modernized the brand's advertising presence, refreshed how they talked about themselves, and gave their marketing team a system they could keep building from.
©2026 The Matter of Design